Eli Lilly settles drug marketing dispute with states for $62M (WRAL.com Raleigh)
North Carolina will receive $1.8 million from the deal, which settles claims of fraudulent marketing of Zyprexa, an antipsychotic drug.
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What Is Ethical Social Media Marketing? (Search Engine Roundtable)
Should social media marketers disclose if they’re working on behalf of a client? Should relationships with power submitters be divulged? Social media marketing is still evolving, and this session looks at some of the ethical questions the area is struggling with. Moderator: Jeffrey K. Rohrs, Vice President, Marketing, ExactTarget Speakers: Liana Evans, Director of Internet Marketing, Key ...
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Four51 Signs Joint Marketing Agreement With SAP America, Inc. (INO News)
(AP:http://www.four51.com) Four51 announced today that it has signed a joint marketing agreement with SAP America, Inc. to enable cross promotion of their software applications.
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Oral Cancer Drug REVLIMID(R) Receives Marketing Authorization From Health Canada For Treatment Of Multiple Myeloma (Medical News Today)
Celgene International Sarl (NASDAQ: CELG) announced that its oral cancer drug REVLIMID (lenalidomide) has received marketing authorization approval from Health Canada for use in combination with dexamethasone as a treatment for patients with multiple myeloma who have received at least one prior therapy. Multiple myeloma is the second most commonly diagnosed blood cancer worldwide.
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ClickSquared Delivers Model Linking Engagement to Equity With New Cliquity Marketing Approach (Broadcast Newsroom)
WALTHAM, MA -- (Marketwire) -- 10/07/08 -- ClickSquared, the premier interactive relationship marketing firm, today announced the availability of Cliquity. This innovative marketing approach enables marketers to understand how each interaction between their brand and their customers produces value.
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KTSM's Christina Montoya to lead Public Service Board marketing (El Paso Times)
EL PASO -- KTSM-Channel 9 (cable Channel 10) weekend anchor Christina Montoya was selected as the new vice president of marketing and communications for the Public Service Board, PSB CEO and President Ed Archuleta announced Monday.
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DiversityInPromotions, LLC and m strategies inc. Forge Strategic Alliance to Offer Clients Marketing, Promotions, ... (Business Wire via Yahoo! Finance)
DALLAS----DiversityInPromotions, LLC , a full-service marketing firm combining general marketing/advertising with sports/entertainment events and diverse suppliers, today announced it has entered into a strategic alliance with m strategies inc. , a full-service public relations agency specializing in media strategy, media training and messaging.
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Internet marketing seminar Oct. 15 (Norwalk Reflector)
Mike Blinder wants to help people learn the A-B-C's of Internet marketing. The media, sales and marketing expert said he will use "plain speak" rather than technical jargon during a seminar slated for 8:30 to 10:30 a.m. Oct. 15 at Plum Brook Country Club, 3712 Galloway Road, Huron Township.
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Top Insurance Advertisers, Communicators, Market Researchers Headline 2008 Insurance Marketing and Advertising Summit (Business Wire via Yahoo! Finance)
OLDWICK, N.J.----A.M. Best Co.’s Insurance Marketing and Advertising Summit 2008, set for Nov. 6 at the Marriott Marquis Hotel in New York City, will feature presentations from national insurance marketers, media experts, researchers, crisis consultants and others.
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Utilizing Experiential Marketing to Promote Your Brand (Business Wire via Yahoo! Finance)
DALLAS----The DFW American Marketing Association presents Blake McKinney, Group Head, of The Richards Group/Latitude.
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